The ways of doing business online have revolutionized online shopping. Most customers prefer shopping online rather than going to a store physically. Whether you’re creating a new online business or adding an online outlet to your existing business or just looking to migrate from your current e-commerce platform, you’re going to face a variety of options while choosing the right e-commerce solution for your business.
One of these is Shopify: flexible, easy to get started, and with the ability to grow with your business, it has been chosen by hundreds of thousands of merchants around the world to host and run their online stores.
What is Shopify?
Shopify is a cool platform for e-commerce enabling you to set up an online store to sell your products. It is a web-based platform all-in-one that allows the entrepreneur to run their own online store.
There is a long way behind those days when people had to worry about setting up a website from scratch, just to start an e-commerce business. Because Shopify had made us a cakewalk for this difficult task.
So, why to choose Shopify?
8 Factors which make Shopify a great e-commerce platform
We’ve put several factors which make Shopify a great e-commerce platform. Check out below:
By default, Shopify has the benefit of being available over the cloud. This ensures that the hosting of your website has very little to worry about. Shopify is the perfect e-commerce solution for business owners of all sizes with great documentation and support. Most importantly, as Shopify is cloud-hosted, you will only spend on subscription fees, and never on actual infrastructure or servers, which will host your own website.
2. Easy to use
Because it’s easy to use functionality, Shopify is the best choice for business owners. With Shopify, without the need for technical knowledge or skills, you can easily manage and control your store and all your data. The Shopify E-commerce Store dashboard is simple and you can quickly complete any task.
Too many owners of e-commerce stores believe that having a good product or service is sufficient to keep sales rolling in –they are wrong. Just as you’d be steering clear of a messy, chaotic high street shop, many online shoppers would avoid a clunky or confusing design website. To create an inviting, professional shop front, Shopify provides the tools.
There’s plenty of design themes to choose from, so they’ve covered you from minimal and understated to bold and lively. If you’re not particularly design-savvy, you might need a little guidance, but you’ll end up with a lovely website without having to rely on a web designer. Shopify allows you to edit the templates if you’re familiar with HTML and CSS, giving you total control if you want to tinker with it.
4. POS Feature
The point-of-sale option is a notable feature that Shopify offers, one that leaves competitors lagging behind. As long as you have an iOS or Android device, with the Shopify Tap, Chip and Swipe card reader, you can process transactions face-to-face, making your iPad a cash register. Ideal if in an event, market or pop-up shop you want to sell. And since it’s synchronized with your inventory, orders and customer data, it’s all updated with every POS transaction automatically.
5. Tons of Payment gateways
When it comes to compatibility with payment gateways, Shopify is steaming forward. Shopify’s list, which boasts over 100 gateways, such as PayPal, Stripe, and PayMill–so whoever your customer is, they won’t have any problems putting through the payment. Squarespace, Volusion, Bigcommerce–all these competitors are simply unable to keep up.
6. Secure and Reliable
Security and reliability play a key role in any online store’s success. You must ensure that your personal information and contact details for customers are not misused. If you settle security and reliability issues at the beginning, you can easily grow your business and Shopify has covered you in this aspect.
Shopify is compliant with Level 1 PCI DSS. As a result, it ensures that your customers have peace of mind when shopping from your site and that your business is found to be legitimate and safe.
7. Mobile Responsiveness
The percentage of shopping on mobile devices is increasing all the time, so it’s essential that your e-commerce store looks good on a smartphone and performs well.
Shopify is mobile responsive, so when viewed on a screen with different dimensions, your store’s look and feel are not compromised: it adjusts to display your content in an optimal way. It also includes mobile trade features, allowing your customers to browse and buy from their phone wherever they are from your store. You can also operate your store from your phone: check sales statistics, customer data, and manage all mobile orders. So you’re at the office always, even if you’re not.
8. Manage your Store with your Smartphone
When you’re on vacation, you don’t have to worry about your business. On your smartphone, you can easily manage your online store. Because the mobile app Shopify allows you to manage your orders, products, staff, and customers with your smartphone from anywhere.
The above factors prove Shopify a great e-commerce platform to run your online store better. Another point of sale is the support that Shopify provides: you get in touch with the company 24/7, via phone email or live chat. Shopify can be integrated with other software programs and third-party apps to help you scale easily. It beats other e-commerce platforms. The platform constantly improves and adds new services that make a merchant’s life much easier. Choosing whether to pick Shopify or not is up to you.
Thanks for reading!