For voice search optimization you have to focus on keyword search, design Mobile-Friendly website and utilize plenty of Microdata. The process of voice SEO then is to optimize your content in a way that convinces these smart assistants to present it to end users whenever they ask a relevant question.
While acceptance of voice search is still growing, smart marketers will start optimizing for it now to get the most out of search marketing in the long run. Voice search optimization is already significant for large as well as local small businesses. People often utilize voice search while driving, asking questions concerning business location, store hours, etc.
1. Keyword Research for Voice Search
You must think about the semantic differences in queries. People type as well as speak very another way. Say someone loves the voice search characteristic on their phone as well as wants to invest in a new home voice assistant.
With a keyboard, they might find for “home voice assistants,” however with voice search they may say, “What is the best home voice assistant?” So you require brainstorming what kind of questions people might ask associated with your target keywords.
2. Make your content easy to read
Organize the content of your page with subtitles, bullet points, tables, as well as some highlights: it will help machines comprehend the content on your page. Also, remember that several people tend to scan a page before actually reading it quickly. A well-organized content organization of your page will help your hasty readers as well as offer them a reason to read your article.
3. Answer questions
Many voice searches are questions which start with What, Who, When, Why, Where, and How. Usually, the answers to questions which begin with Who, What, When and Where are a single piece of information that can be isolated: that is why Google, as well as Intelligent Agents, tend to answer these kinds of questions with instant answers. Owning or being the consequence picked as an instant answer is a strategic asset.
4. Utilize Plenty of Microdata
When performing a voice search, users will often reference microdata such as a business’s location, contact number, price and so on. You may perform yourself by generating this detail easily retrievable for digital assistants by making a comprehensive sitemap for your site, including your address, pertinent contact information, directions from main highways as well as interstates, etc.
5. Optimizing for Local Search Results
A much higher percentage of mobile, as well as voice searches, are location-based queries. People use their mobile web browsers or phone’s voice search capabilities to obtain information (e.g., location, business hours, products accessible) about local businesses they plan to visit. So the more you may do to optimize your site as well as content for local search results, the superior optimized you’ll be for both kinds of queries. Claiming your business listing through Google My Business is the initial step. Then develop content that easily answers location-based questions.
6. Make Your Website Mobile-Friendly
If you want to be shown on the first page for these mobile queries for voice search, and give mobile visitors an optimistic experience on your website. Your website must be “Accelerated Mobile Pages” or mobile responsive design with lightweight access.